Industry Insights
Leverage Three Consumer Marketing Trends for Recruiting in 2016
The consumer packaged goods (CPG) recruitment environment in 2016 has reached a new pinnacle of speed and competitiveness. Most of the top candidates are quickly gone from the market within 10 days or less. For hiring managers in consumer-facing companies who are seeking talented professionals, the bar is high. But, you can leverage key consumer marketing…
Read MoreHolidays: Prime Time for Both Hiring and Hunting for Marketing and Market Research Jobs
No one likes stormy weather during the holidays. But, the last months of the year create a positive “perfect storm” for job seekers looking for marketing career opportunities — as well as employers seeking to fill jobs in consumer marketing and market research. In 2016, demand will remain high for professionals with valuable marketing skills…
Read MoreConsumer Insights and Analytics: To Generalize or Specialize – That is the Question!
Dixon Smith and Virginia Roher recently represented O’Connell Group’s consumer insights and analytics recruitment team at The Market Research Event. They share their observations based on conversations at this leading market research industry conference. Attending The Market Research Event (TMRE) once again provided us with the opportunity to step away from the recruiting desk and…
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