San Francisco Bay Area

Consumer and Shopper Insights & Analytics Manager – San Francisco Bay Area

2023-OCG-featured-job-graphic-consumer insights 1

CPG – Food:

Play a key role in building out the consumer and shopper insights team for a rapidly growing food company in the Bay Area as Consumer and Shopper Insights & Analytics Manager!

Consumer and Shopper Insights & Analytics Manager Position Highlights:

  • As the first Consumer and Shopper Insights & Analytics Manager, implement best practices and processes to fuel continued growth, using traditional consumer and shopper insights practices and processes
  • Diagnose shopper behavior and uncover actionable growth opportunities that will influence key business decisions
  • Craft compelling, data-driven stories to shape the company’s go-to-market approach and customer strategy, effectively communicating shopper insights to internal stakeholders and partners
  • Report to a classically trained Director of Consumer Insights with a strong CPG background

Consumer and Shopper Insights & Analytics Manager Ideal Candidate:

  • Consumer and shopper insights experience, ideally within CPG
  • Experience in research and data analysis, including running studies, analyzing results, and extracting insights from Numerator/POS to support both insights and brand teams
  • A capabilities builder, excited to step into something new
  • Proven business acumen with a track record of translating shopper insights into retailer opportunities that drive growth
  • Self-starter who thrives in a fast-paced environment

If you or someone you know is well qualified for this role and would like to learn more, please send a message or submit the form below. A member of our team will respond right away.

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