Team Building
Stop Measuring Cost Per Hire! Focus on Value of Best Hire
Does your consumer-driven organization view talent, and talent acquisition, as an investment or an expense? Organizations commonly reference “human capital,” to imply their investment in people, who represent their organizations most “valuable asset.” Yet, when it’s time to build your staffing plan and budget, the message is loud and clear: “human capital” is considered as current…
Read MoreLeverage Three Consumer Marketing Trends for Recruiting in 2016
The consumer packaged goods (CPG) recruitment environment in 2016 has reached a new pinnacle of speed and competitiveness. Most of the top candidates are quickly gone from the market within 10 days or less. For hiring managers in consumer-facing companies who are seeking talented professionals, the bar is high. But, you can leverage key consumer marketing…
Read MoreRecruiting Quality Talent Contributes to Your Bottom Line
Based on decades of experience and deep industry knowledge as brand marketing and consumer insights recruiters, O’Connell Group shares best practices and useful insights to help you build your team. Thomas Jefferson’s stirring words in the Declaration of Independence, “We hold these truths to be self-evident: that all men are created equal, that they are endowed…
Read MoreConsumer Insights and Analytics Trends of 2015 Will Shape Your 2016 Talent Needs
As the new year begins, the market research industry will be challenged to push the envelope to continue delivering value and having a measurable business impact. “Big data” may be a debated term, but the concept it represents is a reality. Business leaders are emphasizing skill sets that translate data from many sources into cogent…
Read MoreFive Marketing Recruitment Resolutions for 2016
Recruiting activity in 2016 will surely reflect the outcomes from the CPG industry’s robust appetite for mergers, acquisitions and relocation activity within the last year. Continued consolidation in the CPG industry, especially food, should increase the supply of candidates looking for a new opportunity. Yet, what would seem to be a bountiful candidate supply, in…
Read MoreLook Before You Label: How the “Overqualified” Market Research Candidate Could Be Right for You
Traditional wisdom has dictated that hiring managers should avoid recruiting overqualified candidates. The perception is that they may cause morale issues, they’re expensive, and they will jump ship at the first suitable opportunity that presents itself. But smart hiring decisions today are based on keen evaluation of skills and deep understanding of motivations – not labels.…
Read MoreConsumer Insights and Analytics: To Generalize or Specialize – That is the Question!
Dixon Smith and Virginia Roher recently represented O’Connell Group’s consumer insights and analytics recruitment team at The Market Research Event. They share their observations based on conversations at this leading market research industry conference. Attending The Market Research Event (TMRE) once again provided us with the opportunity to step away from the recruiting desk and…
Read MoreSkipping Reference Checks: What You Don’t Know Can Cost You
Checking references once you’ve found the candidate of your choice may seem like a mere formality, but it can save you from a costly hiring mistake. Think of it as wearing a life jacket when you go sailing or a seat belt while driving: The one time you need it proves to be a lifesaver.…
Read More4 Ways to Attract Millennial Market Research Candidates
It’s official: By the end of this year, millennials will be the largest generation in the global workforce. Born between approximately 1980 and 1997, members of this population segment tend to be highly adaptable, entrepreneurial, team oriented and creative. Sixty-eight percent of millennials have high-demand skills that prior generations lacked. At the same time, 53…
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